Victoria Johnson
Victoria (AKA Vic) is Head of Digital, Marketing and Communications at Sound and Music.
'Whatever you make makes you.'
Vic is also a creative practitioner who practices what she preaches - working as contemporary artist, across a number of UK based collectives. She is a passionate member of the Artist Union England and currently Trustee.
Vic believes in marketing as creative practice and is on a mission to change attitudes and approaches to marketing within the arts sector.
She believes in empowering artists, creatives and audiences. For her the key to a sustainable sector comes from shared understanding, successes and failures, to test and to trial - to listen and to learn!
'Arts Marketing does not exist without artists'
In other news....
Vic likes - cheese, 90's hip-hop, Aztec prints, projection mapping, El Lissitzky, Bill Viola, black cats, cheap coffee and dark rum.
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